Blog

Welcome to our blog. Here is where we post news about SpurCG, case studies, and original content.
How to Diffuse Friction Between CE Programming and Marketing with Therese Grohman

How to Diffuse Friction Between CE Programming and Marketing with Therese Grohman

Therese Grohman came to Northwestern University’s School of Professional Studies with an impressive background in fundraising and event marketing. It involved years of convincing people to take on hugely physical challenges and raise a lot of money — marathons, 5K walks, cycling events and other event-based fundraisers. So when someone on her interview committee asked her why she was interested in her current role as the Senior Director of Marketing and Enrollment Management, she absolutely nailed the answer. “That mindset is very similar, particularly when it comes to continuing education,” she said. “Like, 'I don't have time to do that,' 'it's too expensive,' 'I don't know if it's worth it.' So for me it was a natural transition into this continuing ed space because of the adult mindset, when you're kind of coming up against those powerful challenges.”

How to Get the University to Rally Around CE’s Potential With Dr. Jim Shaeffer

Our Antiracist Commitment

California State University, Chico Chooses SpurCG as it Positions Itself to Meet New Demands in Unprecedented Times

What I Learned From 2008 and How It Can Help you Pivot Your Program Portfolio

Take 15 minutes to learn whether or not you’ve got the organization you need to reach your goals

Take 15 minutes to learn whether or not you’ve got the organization you need to reach your goals

Are you understaffed? Wait… maybe you’re actually overstaffed? Gauging bandwidth for new projects can be difficult, especially when you may be getting mixed messages from your team. In this 15-minute webinar, SpurCG co-founder Meni Sarris walks you through steps you can take today to get a better idea of how your team is spending their time – and just how much bandwidth they have to take on new priorities. At its conclusion, you’ll be armed with information that empowers your team to reach its full potential.

Texas A&M Engineering Experiment Station selects SpurCG to broaden the reach of professional and continuing education

Texas A&M Engineering Experiment Station selects SpurCG to broaden the reach of professional and continuing education

“In selecting a partner, we felt SpurCG was a good fit because of their deep knowledge in the niche area of adult and professional education. Additionally, the consultants have directed university-based professional education programs themselves, so they understand the environment, internal workings and external markets, from the inside out.” - Melissa Walden, Director, TEES EDGE

Everything you need to know about starting a youth camp (in 15 minutes)

Announcement: ACHE Welcomes SpurCG as a President Level Sponsor

Announcement: ACHE Welcomes SpurCG as a President Level Sponsor

“It’s so valuable to our membership,” says Rick Osborn, ACHE Interim Executive Vice President,”when continuing educators like Meni and Guy can offer valuable insight on continuing education from the many colleges and universities they work with. We’re very pleased that they’re honoring their roots in ACHE and supporting the ACHE Annual Conference as our President Level Sponsor. I look forward to learning from them.”

Rivalry and Education

Rivalry and Education

Co-founder Meni Sarris talks about rivalries. How they can motivate us to our full potential and how they are healthy for higher education.