Many organizations hear the words “data” or “analytics” and instinctively believe they will not be able to take advantage of these tools without a CRM or other data-gathering tools. But most institutions actually have quite a bit of data they can start putting to work for them quickly.
During this engagement, we’ll help you uncover once-concealed sources of data by using a self-service tool to seek out some fundamental metrics you may be already passively collecting. Once you’ve found your hidden data, you can use it to begin shaping decisions about classes, programs, staffing – the sky’s the limit.
The end result? Better data for you and more proactive responses to industry shifts on behalf of your students.
This engagement, which will help you identify sources of data within your organization, is more like an educational exercise than a traditional project. The entire effort is conducted remotely, so no travel is required.
At the onset of the project, you’ll gain access to a self-guided workbook that helps you identify sources of data, convert it into meaningful insight and use it to inform your decisions. And, should you need it, we’ll be there to help you every step of the way.
At the completion of this engagement, you’ll be able to:
- Track fundamental metrics around your marketing performance and return on investment
- Discover strategies for gathering more data